12 Feb 2015


London, UK

Joining the welcome trend of locally sourced food and environmentally conscious eating, The World's End Market serves seasonal, healthy food on the Kings Road in Chelsea. With a whole section in their menu dedicated to burgers, this place seemed perfect for The Food Grid, so we went over for dinner to try it out. Located in an iconic free-standing building that used to be a pub, the interior feels warm and authentic, with green leather furniture and beautiful brass lamps. I headed straight to the bar to check out their signature cocktails, and opted for an Isle Garden, a gin based drink with basil leaves and cucumber. This was refreshing and yummy, and I can imagine it would be perfect at brunch for curing a hangover. We then sat down and looked over the menu, and I ordered Carpaccio of Scallop to start and whole grilled Plaice for mains. 

When the first dish arrived, I was pleasantly surprised by how delicately it was presented. Within the casual setting I was somehow not expecting a rather fine dining-looking starter. I am a big fan of scallop, and this one was perfect and fresh, with an unusual combination of Harissa salsa. I only wished there was more of it! My friend ordered the Artichoke with Buffalo Mozzarella. I had a couple of bites of it, and this was one of those rare occurrences where I couldn't decide which dish I liked best, they were both so tasty. The main dishes arrived, and with the first forkful of fish I could taste the particular flavour created by the kitchen's method of grilling their meat and fish in a Josper oven. My friend ordered the Truffle Burger cooked rare, garnished with mushrooms and halloumi. Served in a brioche bun, the meat was charred but raw and juicy inside. Whilst the truffle flavour was great, it masked the taste of the meat. In general it's best to order a classic burger if you want to judge the meat, however I can understand that it can be difficult to resist anything with truffle. Every main dish on the menu is served with salad and french fries, and these were just my type of fries; skinny and extra crispy, so that each of them tasted like those little ones that you usually get excited to find at the bottom of the bowl when you think it is empty. Halfway through the evening I realised that some friends of mine were on a nearby table. They live locally and since the recent opening of World's End Market had already become regulars. They said this place was the best thing to happen to this area for ages. I have to agree that it has an instant charm that makes you want to return. Following desserts towards the end of the night, the music had picked up and I found myself Shazamming one of the songs. I'm sure this restaurant would be a great place for having a quality meal with a group of friends before a night out. 


World's End Market on Urbanspoon

We were invited to review The World's End Market, and the opinions expressed are our own.