BRGR.CO is a burger restaurant in Soho, originally from Beirut. Not surprisingly, there is a no-reservation policy, so it can get quite crowded at dinner. Lunchtime is better if you want to be guaranteed a comfortable seat. Upon entering the exposed brick, open-kitchen restaurant, we were greeted by very friendly staff. The burgers range according to the size of the patty, followed by a choice of cheese. Garnishes are served on the side, making it easy for picky people to remove tomato or pickles for example. We started off with Macaroni and Cheese, which was good, but had a slightly sweet taste to it that I could live without. The Crispy Buttermilk Onion Stack was different than your usual onion ring, and I liked them a lot. They were not soaked with oil, so my fingers were not oily after eating them. I recommend pairing them with ketchup instead of the provided tarragon aioli dip, which was quite bland. The Parmesan Truffle Fries came with a delicious sauce, but were a bit soggy. The burger itself is decent; with marbled medium-rare beef. One downside worth noting is that the bottom piece of bread became soaked and disintegrates immediately. I would say that it seems that BRGR.CO started with good intentions, but that they have yet to achieve what is needed to stand out in the competitive burger market of London.